paperclip project: Pacific Dermaesthetics ad on Vitamin Daily

Our latest ad campaign for Pacific Dermaesthetics is on Vitamin Daily today! It’s always a fun surprise when our work shows up in our inbox. This was an interesting challenge as the client wanted to capture the audience’s attention with an intriguing image, with the subject matter being “hair removal” there were a few laughs had while brainstorming image concepts. ┬áThe final campaign plays with the idea of women hiding at home in their slippers waiting out the last couple of torturous hairy-legged days before their waxing appointment. With Pacific Dermaesthetics new fast and painless laser hair removal technology you never need to hide at home again.

Pacific Dermaesthetics Ad Campaign
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